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This Corporate Battle For CNN Shows How Flawed US Journalism Has Become.

Late Thursday, while unconfirmed reports spread concerning the Brown University gunman, CNN’s Kaitlan Collins used social media, pointing out the conflicting information and pointing viewers to her channel's 9pm newscast.

While the network is hardly a impeccable news source, her words resonated for numerous observers. It is one of the organizations where there exists fact-based and largely trustworthy reporting – particularly during breaking news situations such as the one developing close to a New Hampshire storage facility.

A Vulnerable Situation During a Corporate Tug-of-War

Yet the news network, now four and a half decades old, finds itself in a precarious situation as two massive media conglomerates compete for ownership of its corporate owner, Warner Bros Discovery.

Regardless of who wins, the fate of CNN has been drawn into a high-risk game of corporate ownership, instead of as a question of what benefits the information-seeking public.

“This represents another instance of the deep structural problems with origins in decades of governmental choices,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the Penn.

The conjecture about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a larger point.

“It gets presented as a corporate drama with influential figures as the protagonists, but there is hardly any discussion of the common good,” Pickard added.

A Further Element: The Former President

The CNN scenario is complicated by Donald Trump’s opinions about a network he has long portrayed as perhaps his main “fake news” antagonist.

Remember the shouts of “CNN sucks!” at his rallies, his team's disciplinary withdrawal of reporter Jim Acosta’s press credentials, or his sparring with Collins in press briefings.

Trump now asserts that the network requires new ownership. This can be interpreted as ownership that will insulate him from journalistic oversight. That is part of why he seems to support Paramount Skydance, which has made a hostile bid.

He has grounds to like that company more. For one thing, it is led by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.

Paramount, owner of CBS News, also recently installed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.

A Possibility of Further Instability

Significantly, if Netflix is successful, CNN and other cable outlets would first be separated into a standalone company. That would be a relief to many at the network, but it’s far from a guarantee of stability. That arrangement could set up CNN for another sale. The cycle continues.

According to Timothy Wu, much of this is against the law, anyway. The well-known analyst of big tech’s dominance wrote recently that anti-trust laws should block both deals.

“Each proposed deal would be detrimental to the country, and both should be challenged by regulators,” Wu stated.

The Core Challenge and a Potential Solution

Regardless of the resolution with this particular battle, the underlying crisis remains.

“Our current system is a very structure that undermines democracy, but we ought not succumb to learned helplessness,” Pickard said. Policy decisions – dating back to the 1930s and 1940s – helped to create this overly commercial monster, and new policy decisions can fix it.

Can reform occur in an era where the top communications regulator will not confirm that the agency is independent? Reform is a distant prospect now, but that should not imply it will not happen in the future.

Policies that strengthen independent news organizations, aid local journalism, subsidize public media, and prevent the accumulation of media power in very few hands are within reach – they are essential for a healthy democracy.

When it comes to media ownership, larger is not superior. And news organizations like CNN cannot be pieces in the newest merger game.

By

Stephen Payne

A tech journalist and business strategist with over a decade of experience covering global innovation and digital transformation.

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